Stepney Studios Symbol White
Corporate Video Production

Kidney Health Australia

We produced a modular CPD course video suite for Kidney Health Australia, creating lasting value through on-demand education they can keep updating.
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Objective

Create a high clarity, modular video suite for Kidney Health Australia’s CPD education course on Guideline Directed Medical Therapies (GDMT) for CKD, so learners get practical, actionable guidance and the client retains lasting value by updating and reusing course education over time.

Problems
  • The videos needed to provide value beyond a single campaign window, supporting an on-demand CPD course that can be refreshed and updated.
  • Scripts covered detailed clinical information and a “plan, do, study, act” learning activity, so delivery had to stay digestible and paced for online learning.
  • Multiple presenters and multiple video types meant consistency in performance, messaging, and format was essential.
Process

Built around the course flow, we filmed clean grey-background modules with Billy the Kidney callouts, then edited five core learning assets and seven red promos into a modular suite Kidney Health Australia can expand or update anytime.

Videos for website content CPD course social media

Outcomes

Kidney Health Australia now has a scalable education video system that supports learners with practical CPD value and supports the organisation with long-term reusability.

  • 5x main module and key message videos (grey background)
  • 7x short marketing videos (red background)
  • “Billy the kidney” b-roll footage for callouts and visual breaks

Behind the scenes

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