July 8, 2026
Big Screen Video had outgrown safe corporate video. A market leader in LED screen technology, they needed content that matched their personality: confident, people-first, outcomes-focused. We built a Q&A-format personal branding series that let their leadership team do the talking.
Deliverables
Crew
Cameras
BSV knew the standard corporate video approach was working against them. Wide panning shots, slow reveals, title cards at the start. Their existing content buried the product and left the energy on the floor. For a company with genuine personality and a clear market position, the brief was to stop playing it safe and start showing who they actually are.
Thomas led a full creative development phase before production: visual treatment, edit style, and a content framework built around the WIRED Autocomplete interview format. On the day, the CEO, Paul Ellery and COO, Brett Delaney answered questions at the BSV offices in a format that felt closer to a magazine interview than a corporate video.
1x 60-120 second hero edit in 16:9 for LinkedIn and website. 5x 15-30 second cutdowns carved from the same interview, formatted for social. Editing, audio balancing, music licensing, simple graphics integration and colour grade included.
The finished assets gave BSV a content system built around their people rather than their product. The format scales: new questions, new topics, same visual language. The hero edit sits on LinkedIn and the website where longer watch times reward depth. The five short cutdowns move across social feeds where speed matters. One shoot day produced content for multiple channels and months of posting.
– Hannah, HPC
AGENCY
CEO/ Director: Paul Ellery | COO: Brett Delaney | Hannah Priebe-Clark | Marketing Coordinator: Aidan Holderhead
CREW
Producer/ Director: Thomas Schaefer | DOP: Jack Turner
