September 3, 2026
When Maddie Visser rebranded with KWP & Partners, she needed a bank of social content to match. Stepney turned trend research into thirteen pieces built for her channels, from social videos to headshots.
Deliverables
Crew
Cameras
Maddie Visser had just completed a rebrand with KWP & Partners and needed a bank of content that reflected current social media trends across her channels.
Stepney worked with Alex Stewart and Caitlin Massey at KWP & Partners to source relevant social media trends, then adapted and recreated them for Maddie’s channels.
The project delivered thirteen assets in total: nine social media videos, one personal story video for Maddie’s website, and three headshots, shot on camera and iPhone.
Since going live, Maddie’s reels have pulled in 13,605 views combined, with her personal story video alone hitting over 5,200. It’s proof of something Stepney sees again and again: founder led content built on genuine, relatable emotion outperforms polished brand messaging.
– Maddie Visser
KWP + PARTNERS
Account Director: Alex Stewart | Digital Communications Manager: Caitlin Massey
CREW
DOP/ Producer/ Director: Thomas Schaefer | Production Assistant: Alexandra Duggan | Editor: Brody King
